MySide Premium Pillow Packaging
Forty Winks, Australia's number 1 bedding retailer is the Exclusive retailer of MySide mattresses and pillows.
A rebranding was required for their range of gel-infused and gel-inlay pillows to announce the co-branded nature of the products. Keeping in mind the existing key brand elements of the logo and colour palette, we developed a visual language that could be used across the range.
The packaging before our redesign.